Check with seller Hồ Chí Minh => Marketing Communication Senior ExecutiveUrgent job

Integrated Marketing Communication for Digital Image categories (Alpha, Lens, Compact camera, Handycam, Accessory) • Lead content strategy to execution for all owner social platforms of DI categories to make awareness and call for buying action such as Facebook, YouTube & Instagram. • In charge of PR planning & execution for new model launch. • Update weekly, bi-weekly and monthly report. Demand creation campaign for DI categories (Alpha, Lens, Compact camera, Handycam) • Understand customer’s insight to give properly approach ways. • Building partnership and working collaborate with PM team & KOL/community to meet business & brand objectives. • Understand marketplace to have right action to adjust KPI effectiveness • Drives sales by creating consideration such as landing page promotion view, click to web, banner promotion clicks. • Recruits visitors for Alpha workshop to educate and trigger for sales. Overall operation management of DI Workshop • Understand customer target to give proper workshop’s topics to be able triggered them. • Building partnership and working collaborate with PM team & KOL/community to meet the objectives & KPIs of workshops. • Recruit traffic come to workshop KOL/Influencers and community management • Create more aggressive ways to explore new group/community/influencer. • Create & maintain a long-term relationship with KOL/ Influencer/ Community to deliver Alpha message to potential customers • Work cooperative with current KOLs/ Influencers and evaluate their SOW result • In charge to process payment documents. Quyền lợi được hưởng 13th salary, annual performance bonus Online and offline training Transportation allowance Yêu cầu kỹ năng • Bachelor degree of Marketing/Business Administration • Minimum 3-5 working years in Marcom or Digital field related to Electronics/ FMCG or minimum 3-4 working years in Digital MKT Agency • Strong knowledge of Digital Marketing, especially Electronics industry will be advantage • Understanding of Windows OS, MS Office products, properly using Social Media Networks (Facebook, Instagram, YouTube, Pinterest…) • Be enthusiastic with Digital Marketing or Communication • Able to learn & train new product/ technology. • Quick catch-up in Marketing Trends Liên hệ - Người liên hệ: Sony Electronics Vietnam - Điạ chỉ: Bến Nghé, District 1, Ho Chi Minh City, Vietnam

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